Tuesday 29 November 2016

Title development

After many discussions during editing, we have included just a couple of simple titles at the start of our film to show the production company name "Henn Productions" followed by the title "On The Brink" in the following shot. After testing the use of further titles, we decided that it was necessary to keep it simple as any more titles such as cast names would detract from spectator's engagement in the plot and would be unconventional for a short film.

The first title is well integrated into the centre of the establishing shot, as it introduces the time of day for the film as well as introducing our company name. The film's title in the following shot was then animated to be growing apart, which foreshadows the splitting apart of the characters which comes the next day. The font matches what we have used across our poster advertisements, which generates one coherent theme between the different elements of the film and its marketing.

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