When creating my poster draft, I used a shot of a flashback from On The Brink where John and Rebecca are sat down on Beachy Head. I edited the background to give even more vibrant colours to generate a pleasant image through pathetic fallacy, giving an interesting twist on the title. This generates enigma for people who see the poster, as they could think that the characters sitting 'On The Brink' peacefully demonstrate an upbeat tone to the short film. This is contrasted by the subtle hints of a darker side to the film within the poster, such as a silhouette of John on the cliff edge replacing the 'i' in brink. The darker colours and hidden body language of the characters suggest a negative tone to their relationship, which is also demonstrated by the title placement which divides the two of them.
I made sure to include many conventional elements of short film posters in this draft so that spectators, especially those who watch Dramas, will instantly recognise the genre and tone being created. These elements help to market the film in a professional and identifiable manner, ensuring that we will cater to these audiences needs. The use of a billing block, large title, reviews and festivals all conform to these conventions seen in other short film posters.
After receiving feedback, I made minor adjustments to the poster to produce this final draft which is better aligned. People said that this final draft works better as one whole piece, with better spacing between each component.
FINAL POSTER DRAFT
Very good poster work Nathan, with justification too by deadline. Well done!
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