DRAFT VERSION
FINAL VERSION
The poster design is based around a screenshot from our short film of a extreme close up of the protagonist. The facial expression doesn't suggest anything that would spoil the film as such. He has a subtle look which means the audience could foreshadow that he is concealing or hiding something like he is in the actual film.
The other half of his face is partially hidden which creates enigma but also makes the poster eye-catching and stand out which is equally as important as film posters are used as a form of advertisement. The typography has a almost stair like effect in terms of alignment with the 'b' in brink having a diagonal cut through it. This represents the edge of the cliff which he stands on in our film.
The poster is done in grey-scale as this is used in various posters that want to give off a mysterious vibe. The lack of colour is another way of making the poster stand out.
Conventions of short film posters are included here such as the awards and nominations from film festivals that support/raise awareness. One of the changes in the final version was making the festival awards and nominations smaller as most short film posters are more focused on the poster art rather than the advertisement of film posters. Various details at the bottom of the poster were made smaller in the final version as these are not important for our target audience.
Reviews were added to the top to attract people to see the film. I didn't use star reviews as I felt this is more common in feature length film posters and I wanted to create a poster which was distinct from generic film posters.
One the aspects which had positive feedback on is the poster's clever design however a point to consider is that the poster doesn't reveal a lot of about the film and from an initial analysis: I will keep it like this as it creates enigma and makes the spectator have to guess what could happen in the short film.
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